Makeup for men
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Top Makeup For Men
Male makeup
With the rise of male beauty influencers like James Charles, P-Stuh, Malik J. Windley and others, the beauty industry has definitely taken notice. According to a 2020 report from Grand View Research, Inc., the global men's personal care market size should reach $75.8 billion by 2027, from about 47.5 billion in 2019. Wayne Goss The Weightless Veil Blush Palette Despite these antecedents, it’s fair to wager that today most men think wearing makeup is just too image-conscious to be masculine. In high school I had terrible acne, but I never thought to wear makeup. The idea of a teen boy with makeup stashed in his locker was too embarrassing to fathom; it was better to be seen as acne-ridden than concealer-covered. As Hayden Cohen, a 24-year-old digital marketing manager from Boston said, “When men think of makeup they relate it to femininity, so a lot of men are way too ego-driven and ‘I’m so masculine’ to even consider it.”
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Mens makeup
Three years later, it’s former American baseball player Alex Rodriguez who’s riding the wave of this growing market, which concerns more and more consumers. Also known for being Jennifer Lopez’s ex, he surprised more than one person by announcing the launch of a line of makeup for men. The first product unveiled by the high-level athlete is none other than a concealer, The Blur Stick. AIRBRUSH FLAWLESS FOUNDATION With makeup becoming more popular among men, we asked an esthetician how to use it without looking like a literal clown.